Josef Gross serves as Chief Executive Officer of BBC Bircher Automation, bringing more than 25 years of industrial B2B management experience to the role. He is known for a growth-mindset philosophy that emphasizes continuous learning, process-oriented thinking, and team development over chasing short-term results. Under his leadership, the company has moved from being a traditional control-cabinet manufacturer toward becoming an advanced engineering solutions provider, built on a culture of open communication and collaborative problem-solving.
Gross has prioritized workforce development and innovation, introducing training programs to address industry labor shortages and adopting digital tools that help clients speed up their own product-development cycles. His approach emphasizes resilience and partnership, reflected in how his team responded to pandemic-era disruptions by turning a canceled strategic project into new business opportunities.