Leadership Outlook

Josef Gross

BBC Bircher Automation

  • Manufacturing
  • USA
Josef Gross

Josef Gross serves as Chief Executive Officer of BBC Bircher Automation, bringing more than 25 years of industrial B2B management experience to the role. He is known for a growth-mindset philosophy that emphasizes continuous learning, process-oriented thinking, and team development over chasing short-term results. Under his leadership, the company has moved from being a traditional control-cabinet manufacturer toward becoming an advanced engineering solutions provider, built on a culture of open communication and collaborative problem-solving.

Gross has prioritized workforce development and innovation, introducing training programs to address industry labor shortages and adopting digital tools that help clients speed up their own product-development cycles. His approach emphasizes resilience and partnership, reflected in how his team responded to pandemic-era disruptions by turning a canceled strategic project into new business opportunities.